Product Marketing Manager (Technical), Truffle/Infura ConsenSys Lagos, Lagos, Nigeria

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Job description

Remote, US/Canada/UK, Product Marketing Team, Full Time

At ConsenSys we have a vision of a world where data sovereignty and financial well-being is accessible to every person and organization. We believe Ethereum and decentralized protocol technology is a more trustworthy and equitable foundation for how we create and share value across the web. On this trusted, open source foundation, we can accelerate the world’s transition to a universally accessible network of distributed participants where transparency, security and freedom are fundamental.

Our product suite, composed of Truffle, Infura, Quorum, Codefi, MetaMask, and Diligence, serves millions of users, supports billions of blockchain-based queries for our clients, and has handled billions of dollars in digital assets. As the leading Ethereum software company, ConsenSys enables developers, enterprises, and people worldwide to build next-generation applications, launch modern financial infrastructure, and access the decentralized web. To learn more about ConsenSys, and explore our products and solutions, visit http://consensys.net/.

About Infura

Infura is the leading infrastructure platform providing scalable and easy-to-use APIs and cloud solutions for blockchain and decentralized application developers. Infura currently offers APIs for Ethereum, IPFS, and other leading decentralized networks, allowing developers to immediately begin building instead of spending time on architecting and maintaining their own infrastructure.

Infura provides developers instant access to decentralized and blockchain networks without the need to sync or understand complicated peer to peer infrastructure. Similar to how one might access a cloud service to alleviate the friction of owning proprietary compute and storage, Infura lowers the barrier to entry for engineers to begin building.

We believe in a more equitable and decentralized future, and we know developers will be at the forefront of that progress. We want to empower developers to spend their time building, creating, and evolving by providing them with the best and easiest solution to their infrastructure needs.

About Truffle

We make open-source tools for building blockchain applications. Our tools let users simulate blockchain virtual machines, debug smart contracts step-by-step, manage suites of automated tests, deploy applications to live networks, interface with smart contracts at a high level of abstraction, and much more. We believe that software development tools should offer sensible defaults and never lose sight of human intent amidst low-level details.

We believe in cultivating autonomy, mastery, and purpose, both for ourselves and for our community. We recognize that developing great software requires passion for the positive impact of the work and passion to support each other as a team. We recognize each other by our strengths, not our weaknesses, and we maintain space for everyone to say “I don’t know.” We work remotely except for when we meet up with each other (pandemic aside) at conferences or as a group at team retreats. We’re a dedicated team with a playful sense of humor, constantly seeking new ideas.

About the Role:

Developers are the backbone to innovation and make the Web3 ecosystem tick. We are growing rapidly and seeking a Technical Product Marketing Manager who loves to blend deep technical knowledge with storytelling for a developer audience. Working closely with our Product team, you will focus on product features that increase adoption, improve developer and operational experience, and help bring more developers and innovation into the Web3 ecosystem. You will be responsible for core products and features that help developers easily build, test and deploy on the blockchain, such as the Infura APIs, and development environments and testing frameworks from Truffle and Ganache.

The ideal candidate has experience working on product-led growth opportunities ideally in the API space. You must have a passion for running go-to-market strategy and campaigns for technical audiences such as engineers and product managers.

What You’ll Do:

  • Build a deep understanding of the developer persona in order to effectively onboard, excite, and show value to them within the realm of Infura and Truffle developer tools
  • Conduct competitive analysis to influence product roadmap decisions and vision for Infura APIs, Truffle and Ganache
  • Develop differentiated messaging and positioning based on a deep understanding of our customers’ top goal and challenges, and bring it to life in launches, content, campaigns, events, enablement, and more
  • Create technical product marketing materials, including videos, whitepapers, presentations, web content, and more
  • Increase adoption of new and existing products and features by collecting quantitative and qualitative data on usage and adoption patterns
  • Partner with Product Management and Engineering to understand product roadmap and upcoming releases to drive and implement release marketing efforts for the Infura and Truffle portfolios across customers and internal teams
  • Partner closely with Sales and Sales Enablement to develop and lead internal content including sales enablement training, FAQs, and cheat sheets
  • Collaborate with our developer evangelists to educate developers on our product capability and value via online and in-person events
  • Collaborate with our community managers to build our presence across technical forums like Stackoverflow, Discord, Reddit, and Hackernews
  • Contribute to marketing strategy and messaging, and help maintain technical accuracy of marketing messages

What You’ll Bring

  • Strong experience as a technical product marketing manager with a deep understanding of the motivations of technical audiences
  • A proven track record of your ability to understand technical personas and build adoption and engagement of new and existing product lines
  • Technical aptitude, curiosity, and a keen understanding of the API and developer ecosystem and its technical audiences
  • Experience crafting compelling positioning, messaging and thought leadership content
  • Hands-on capability to build a range of marketing assets, including succinct slide pitch-decks, eBooks, demo videos, and event/webinar content.
  • Ability to effectively influence both internal and external stakeholders across all levels of the organization
  • Proven track record of performing well in a fast-paced environment
  • Outstanding organizational skills to define and manage multiple projects with tight deadlines effectively within a fast-paced environment.
  • Be innovative with your marketing approach in reaching out to our audiences as well as in engaging them frequently

Don’t meet all the requirements? Don’t sweat it. We’re passionate about building a diverse team of humans and as such, if you think you’ve got what it takes for our chaotic-but-fun, remote-friendly, start-up environment—apply anyway. While we have a pretty good idea of what we need, we’re ready for you to challenge our thinking on who needs to be in this role.

ConsenSys is an equal opportunity employer. We encourage people from all backgrounds to apply. We are committed to ensuring that our technology is made available and accessible to everyone. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law.

ConsenSys is aware of fraudulent recruitment practices and we encourage all applicants to review our best practices to protect yourself which can be found here: https://consensys.net/careers/best-practices-to-avoid-recruitment-fraud.

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